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Post by juthi52943 on Dec 24, 2023 3:47:05 GMT
Although a survey revealed that in Italy only 12% of entrepreneurs in the SME sector have already set up their own e-shop, as many as 38% of the same interviewees already have in their plans the start of online sales, to be conducted in parallel with the "traditional" activity ( source Confesercenti ). According to the same survey, approximately half of the entrepreneurs interviewed are sure that e-commerce represents an opportunity for growth. Ad believe that the opening of a virtual point of sale Job Function Email List is essential to remain competitive on the market. All this data indicates that every company must open up to new technologies if it does not want to be left out of the competition. no exception, also considering the enormous profit that could derive from a turnover boosted by contacts developed on the web. DIRECT LEADS TO YOUR LANDING PAGE The first step to take, in this sense, is to profile your audience. By now, general advertising, typical of radio and TV, is no longer fruitful. It is necessary to try to select the target audience and concentrate one's promotional efforts on an already well-defined clientele. Subsequently, a web marketing campaign focused on these customers must exploit all the most innovative communication channels.
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